Nivel cariera

Middle (2-5 ani)

Limbi vorbite

engleză

Adresa/ adresele jobului

Cluj-Napoca


If you are the type of person that wants to make a difference for the better, if you are passionate about digital marketing and have relevant knowledge and experience in the field, we want to talk to you. We are looking for a senior Digital Marketing Specialist to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

 

Our expectations

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work directly with our CEO, our support team, external suppliers and consultants, in order to launch campaigns that will contribute to reaching our business objectives.

Responsibilities

  • Plan and execute all digital marketing, including SEO/SEM, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Contribute to creating landing pages and optimizing user experience
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

 

Requirements

  • Degree in marketing or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, email, social media and/or display advertising campaigns
  • Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B testing
  • Knowledge of website analytics tools
  • Experience in setting up and optimizing Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Ability to communicate efficiently in both English and Romanian languages

What we offer
 We are ready to pay the right money for the right level of expertise. We won't mention numbers here, but we expect you to have a clear image of your worth and communicate it during the interview. Besides your salary, you will enjoy additional benefits, such as private pension,  access to professional development tools (courses and conferences) and other customized perks. Also, if you are the type of colleague we are looking for, you will appreciate our environment and culture, based on openness, proactivity, fast decision-making process and opportunity to make a difference.