CRM Integration Specialist

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Context & Mission

Game are more and more evolving toward services. Acquiring new customer is only 50% of the challenge, the other 50% are to keep them in the Ubisoft world. The service that Ubisoft will provide all along the gamer journey will make the difference. In order to increase efficiency, the communication toward gamers has to be multichannel and personalized. Send the right message, to the right person, at the right moment, through the right channel and right device.

To accompany the change, Ubisoft has purchased one of the top ranking leading technology in Campaign Management: Adobe Campaigns (Aka Neolane). Currently, Ubisoft is looking for CRM integration specialists. The purpose will be to translate the business objectives & campaigns into our CRM tools and accompany the growth the activity. The condition of success relies on a very good understanding of CRM activities, strong ability to coordinate with teams coming from various backgrounds all over the world, and a good knowledge of CRM technologies.
Be one of the key player with the operation of the games at the intersection:

  • CRM business teams located in EMEA and NCSA
  • CRM integration team located in Montreal
  • IT department
  • Production departments

You are integrated in the EMEA CRM operations team based in Bucharest and reporting to the CRM Integration Team Leader.


  • Set up Neolane segmentation in order to deliver the lifecycles defined by CRM business team
  • Implement InGame news in Offer Management tool
  • Weekly status update & monitoring of campaign performances and propose optimization / bug fixes
  • Report on campaign performances and propose optimization
  • Establish strong process with QC teams to guarantee the quality of the campaigns
  • Ability to make recommendation regarding data structure
  • Search for best practices for operating Neolane


  • 2 to 3 years work experience in the CRM operations (segmentation, creative integration, html constraints)
  • Good project management skills
  • Attention to details
  • Team player
  • Good experience of one campaign manager is highly preferred, knowledge of Neolane is a strong plus
  • Understanding on web technologies API, SQL et SOAP/REST
  • Understanding of HTML
  • Proficient in English, French is a plus
  • Good usage of the Microsoft software (Office, Visio)

Benefits that you can enjoy:

  • If you’re into sport we’ve got a great gym right into our studio;
  • We are proud of our games and we would like you to feel the same way - we’ll give you goodies and games letting you choose what you like;
  • If you get hungry you can use your meal tickets at our local cafeteria or even grab some of the fresh fruits that are available in the office each week;
  • Since we value health, you’ll have access to private medical system

We are Ubisoft:

Our heroes are full of character. Full of their own challenges, hopes and dreams. Just like our colleagues. Ubisoft is a leading creator, publisher and distributor of interactive entertainment and services, with a rich portfolio of world-renowned brands. The teams throughout Ubisoft’s worldwide network of studios and business offices are committed to delivering original and memorable gaming experiences across all popular platforms. 

Ubisoft Bucharest is an experienced player in the video gaming industry in Romania, being one of the first company of its kind. We have built a strong foundation on which we have grown in the past years.

With a strong history of acclaimed games like Silent Hunter, Blazing Angels or HAWX, the studio has moved into co-development and has made its mark in block buster games like Just Dance, Assassin’s Creed, Ghost Recon and Watch Dogs.
Our studio is located in the Northern part of Bucharest and its goal is to deliver fun to players everywhere. 

Combining passion and performance, our teams bring ideas to life. More than just games, we strive to create immersive and engaging worlds that offer moments of escape, fun and adventure as well as opportunities for self-discovery and learning.

In an ever-evolving industry Ubisoft teams are eager to enrich players’ lives with unique and memorable gaming experiences. 
We want you to be our partner in this, we want you to evolve with us.