Nivel cariera

Middle (2-5 ani), Senior (5-10 ani)

Limbi vorbite

engleză, română

Adresa/ adresele jobului

București

Salariu aproximativ brut oferit / luna in euro

1500 €


  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

  • degree in marketing or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Experience in Lead Generation, Lead nurturing , and Retention is a must!
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement

  • Interviu online
  • What is you experience with lead generation?
  • What do you know about app tracking?
  • How do you increase retention?
  • What technology / software do you know how to use? What tools do you use to stay organized?
  • How do you know when a campaign has failed? What metrics do you use?
  • How many people are on your current marketing team? What are their roles?
  • What is your experience with marketing automation?
  • Describe a time you worked with a team to create a campaign on a tight budget.