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Trade Marketing Coordinator

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Stipendio riservato
Stipendi per posizioni simili:1565 - 1730 EUR/luna
Full time; 1 posto vacante
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Join our dynamic team at Hisense Europe, a leading global player in the home appliance industry, as we continue to grow and innovate. We are seeking a Trade Marketing Coordinator to enhance our brand presence and drive market growth in Romania.

Key Responsibilities:

  • Develop and execute the Trade Marketing Plan aligned with sales and marketing objectives.
  • Enhance brand presence and campaign execution through effective in-store planning and tracking.
  • Lead and implement channel-specific marketing strategies for assigned retailers.
  • Conceptualize and execute impactful trade promotions and in-store campaigns.
  • Coordinate activation programs with partners to boost brand visibility.
  • Regularly visit sales points to ensure brand visibility and adherence to guidelines.
  • Coordinate with the sales sector to introduce marketing solutions and propose corrective measures.
  • Monitor advertising and promotional activities within the marketing budget.
  • Organize and supervise trade marketing activities for employee education on product knowledge and sales techniques.
  • Coordinate a field team of five, ensuring effective store display execution and data centralization.
  • Develop and execute POS Display Brand zones in the retail channel.
  • Work with agencies to develop and customize POP materials based on the Trade Marketing Playbook.
  • Develop training materials and present new products to the field team.
  • Report monthly activities to EHQ and HQ Trade Marketing and Product Category Manager.

Requirements:

  • Minimum of 3 years of experience in trade marketing activity plans.
  • Advanced English proficiency.
  • Superior studies in marketing; additional diplomas are a plus.
  • Proficiency in MS Office (Excel, Word, PowerPoint, Teams).
  • Excellent communication skills and a proactive attitude.
  • Driver's license.

We offer a competitive salary and the opportunity to work with a renowned brand in a supportive and innovative environment. Join us and be part of our success story!

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