Promotion, advertising of the brand and product.
Development of content (press-releases, blog and SEO articles, product & service descriptions etc), video materials, advertising materials and texts.
Planning, launching and controlling of advertising campaigns on different channels (online and offline).
Working with media and other partners, building long-term relationships.
Working with social networks: development and implementation of a content plan, content management, design and filling of pages of social networks, efficiency measurement, reputation management.
Development and implementation of communication strategy: operational & promotional communication, sms and email marketing).
Take ownership of marketing KPIs and ensure optimal utilization of all acquisition channels (SEO, Paid Marketing, Content, Social).
Brainstorm new and creative growth strategies to plan, execute and measure experiments and conversion tests.
Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
Regular Market analysis. Evaluating competitor’s Digital Marketing strategies and creating plans to overtake them.
Regular reporting on all marketing activities & budgeting.
Consistently monitor ROI across marketing channels and segments.
Participate in the budgeting process and provide feedback on growth, marketing strategy.
Working with local and international suppliers and local team in terms of documentation, billing and reporting.
Working with designers and developers in terms of providing the best user experience. Creation of tasks and technical specifications, control of implementation.
Experienced in digital marketing with deep knowledge of underlying concepts and technologies.
A self-starter and a cross-functional team player who can keep focus in a fast-changing environment.
Fluent in Romanian and English.
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Experience in optimizing landing pages and user funnels.
Solid knowledge of website analytics tools.
Strong analytical skills and data-driven thinking.
Up-to-date with the latest trends and best practices in online marketing and measurement.
Attention to details, scrupulousness.
Proactivity, ability to plan work in advance, ability to follow deadlines.
Ability to write engaging and selling content.
Creative and open-minded.
The salary is motivating, being negotiated depending on the experience and the degree of preparation of the candidate.
International working environment.
Wide variety of experience gathering.
Dynamically developing company.
Exclusive working environment.