A fast-growing and innovative Media buying company is looking for a digital savvy marketer to join the team.
Based in Bucharest, Romania, AXL Advertising offers a full range of media buying services within the online gambling industry. Being an AXL Affiliates brand, we benefit from the experience of industry experts who have managed to create and sustain one of the biggest iGaming affiliate networks in the world since 2006. We are dedicated to going above and beyond to help our customers & partners unleash their traffic potential, tap into new revenue streams and attract more first-time buyer
What will you do
As a Media Buyer, you will be responsible for negotiating, purchasing and monitoring advertising space and airtime on behalf of our customers in the Online Betting industry. Your role will be to select the best platforms and websites to place ads in order to enhance exposure for their brand, bring in traffic and convert visitors into paying customers. You will be working closely with three other Media Buyers and reporting to the CMO.
Your daily activities will include:
Identification of most suitable potential media vendors for the target audience
Gathering information in terms of rates, avails, deadlines, and technical specifications for the ads placement
Negotiating with media owners & ad networks for the best advertising deals
Managing media purchasing agreements; generating, placing, and confirming orders with media vendors
Managing and optimizing ad performance while ensuring that the ROI remains positive
Monitoring market insights in terms of target behaviors, language differences, market trends, advertising trends, industry relations, etc.
Establishing positive relationships with media vendors
What we are looking for
We are looking for motivation above all, more important than experience or seniority, so don't shy out if you feel like you do not tick all the boxes:
Previous digital marketing experience, ideally within the iGaming industry
Fluent written and spoken English, other languages are a plus
Excellent communication skills (solid writer and strong speaker)
Strong negotiation and interpersonal skills when dealing with media owners
Experience in market analysis and competition analysis
Analytical mind and exceptional ROI-tracking skills
Ability to use standard office equipment and knowledge of Microsoft Office
“Can-do” personality, self-motivated and autonomous
You get a bonus point if…
Understanding of performance channel metrics (CPM, CPC, CPL, CPI, CPA)
You have outbound or direct marketing experience
You smile, you are polite and respectful to others. We promise to do the same.
Interested? We look forward to hearing from you! Please send us your application (CV and cover letter in English) through Best Jobs's platform.
Life at AXL
We offer competitive salaries, excellent private healthcare insurance and various small perks such as gym membership and various team building activities. We have beautiful offices in the heart of Bucharest in the proximity of Ștefan cel Mare metro station. You will benefit from flexible working hours, and the possibility to work from home if needed. But most importantly, we have built a great working atmosphere based on mutual trust and respect where everyone feels impactful on our company's growth and where there will be opportunities for rapid progression.