In this role, you should be an effective negotiator, critical thinker and able to establish trust and build rapport with clients and media professionals. If you’re knowledgeable about current media channels and advertising options, we’d like to meet you. Your goal will be to optimize ad exposure and outdo competition while staying within budgets. You will be responsible for working with agencies, sites/publishers and internal departments to plan, buy and traffic all media buying on international sites.
Actively manage paid social campaigns to the achieve clients’ goals – which may vary from engagement, acquisitions, direct response, reach and frequency;
Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions;
Communicate with clients on all elements of the campaign, including planning, performance, and project status;
Develop and manage execution of campaign plans;
Maintain a high level of up-to-date knowledge of best practices and strategies in social media and paid social media (betas, ad network updates, innovation opportunities, etc.);
Maintain knowledge of the dynamic digital ecosystem (search, social, native, display) and how channels work together;
Assist in development of media strategy and building paid social media plans (including audience targeting and segmentation, messaging, flighting, budgeting, etc.);
Thoroughly understand client’s business strategy, goals and KPIs;
Develop, grow, and maintain relationships through exceptional client service;
Provide creative guidance to clients, partner agencies, and internal teams to help clients tell their stories;
Evangelize the value of paid social media and the best practices;
Build effective relationships with all vendors – ad networks, technology partners;
Support and assist in developing team members to optimize their performance, contribution and job satisfaction.
The ideal candidate:
Experience with direct client relationship responsibilities includes regular reporting, collaborative strategic planning, and performance management;
Strong Excel and data visualization skills;
Ability to handle multiple tasks in a fast-paced environment, under tight deadlines;
Demonstrated analytical and data interpretation skills;
Strong verbal and written communication skills;
Detail-oriented and organized;
Exhibit enthusiasm, passion, and commitment.
Salary and bonifications: